This site explores the fascinating new world of Virtual Reality also known as VR.
Though digital modeling and documentation tools have been an integral part of architectural practice for decades, until recently, visualization tools hewed closely to traditional elements of two-dimensional representation. Several firms and independent practitioners, …
West Coast architecture firms are a hotbed for virtual reality applications, By Antonio Pacheco Read MoreThe digital ad industry’s biggest trade group says consumers want to see more commercials they can immerse themselves within — as long as they’re done right. A new report from the Interactive Advertising …
Brands see potential in virtual reality advertising, By Patrick Kulp Read MoreOver its short life, virtual-reality entertainment has often been spun out of traditional Hollywood productions, whether an episodic piece based on “The Martian” or a more participatory experience derived from “Ghostbusters.” But the …
In a first, a VR short will become a Hollywood movie, By Steven Zeitchik Read MoreEven if you’ve tried virtual reality or already own a VR system, nothing has prepared you for what’s coming over the next month. Three major VR platforms are expected to launch before Thanksgiving …
The Future Begins: October Will See Big VR Moments From Google, Facebook, and Sony, By Ian Hamilton Read MoreAMSTERDAM—The first thing most people think about in terms of creating virtual reality content is the camera, but Sennheiser wants to make sure they don’t forget about the audio, as the company unveiled …
Sennheiser Debuts AMBEO VR Mic, By Michael Balderston Read MoreIt will offer VR and 360-degree content based on science and exploration. Discovery Digital Networks is extending its Seeker online network brand with the launch of Seeker VR, a VR and 360-degree content …
Discovery Launches Virtual Reality Online Network, By Carolyn Giardina Read MoreThere is a great deal of confusion about VR camera features and specifications not only on the part of the public, but also among many folks involved in content creation. The fact that …
Virtual Reality Camera Technology as of Now, By Richard Sisk Read MoreNow that a virtual reality (VR) experience is available to anyone with a smartphone and $15 to spend on a Google Cardboard headset, VR has become a viable new medium that has attracted …
PHOTOJOURNALISM MEETS VIRTUAL REALITY, By Jon Blistein Read MoreWe often report on key people leaving Microsoft, but sometimes we are lucky enough to report on very important people joining the company. On this occasion Microsoft is able to celebrate recruiting a …
Virtual Reality pioneer Mark Bolas moves to Microsoft, By Surur Read MorePalmer Luckey has IT issues. We’re due to speak – but he can’t be contacted. Eventually, his UK PR gets in touch. “Palmer hasn’t even received any emails,” he says. “Emails can’t get …
Palmer Luckey’s building a VR utopia. And he’s only 24, By Rowland Manthorpe Read More
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